核心畫面

Think of a phrase shouted out loud — on a stage, in a changing room, across a classroom. It is short, it is meant to carry, and what it says is: the girls here are taking the wheel. First it is a thing people say to each other. Then, as more of them take the wheel, it becomes a thing you can actually measure.

girl power 可以想成一句被喊出來的話——在舞台上、在更衣室裡、在教室的另一頭。它很短,就是要讓人聽見,而它更多收起girl power 可以想成一句被喊出來的話——在舞台上、在更衣室裡、在教室的另一頭。它很短,就是要讓人聽見,而它說的是:這裡的女生要自己掌方向盤。一開始它只是大家互相打氣的一句話。等到真的握上方向盤的人多了,它就變成一件可以量出來的事。

Two branches

喊出來的主張

核心畫面裡「被喊出來」的那一半:一句話、一個態度、一個印在 T 恤上的標語。

noun · B2

The idea that girls and women can and should take charge of their own lives and make their own decisions.

女力(主張)

實際存在的影響力

核心畫面裡「真的握上方向盤」的那一半:主張落地之後,變成看得見、算得出來的份量。

noun · B2

The influence that women have in society or in politics when they act together, and the effect that influence has on what gets decided.

女性的影響力