核心畫面

Think of a price as something that normally moves: it drifts up when things are scarce, and down when a rival opens across the street. Now picture a hand reaching in and holding it still. That is the fix in this word - not repairing anything, but pinning a number in place so the market can no longer push it. The only question left is whose hand it is, and whether everyone can see it.

可以把價格想成一個本來會動的東西:缺貨的時候往上飄,對面開了一家競爭對手就往下掉。現在想像有一隻手伸進來,把它按住不更多收起可以把價格想成一個本來會動的東西:缺貨的時候往上飄,對面開了一家競爭對手就往下掉。現在想像有一隻手伸進來,把它按住不動。這個詞裡的 fix 就是這個意思——不是修理,是把一個數字釘在原地,讓市場推不動它。剩下的問題只有兩個:那隻手是誰的,以及大家看不看得見。

Two branches

賣方私下按住的手

按住價格的是本來該互相競爭的公司,而且是暗中做的。

noun · C1

A secret agreement between companies that are supposed to be competing, in which they all keep their prices at the same high level so that buyers cannot find a cheaper one. In most countries this is against the law.

聯合哄抬價格

政府公開按住的手

同樣把價格釘住,但按的是政府,而且寫成人人看得到的規定。

noun · C1

A system in which the government, rather than the market, decides what things may be sold for.

政府定價