Just now, and only just now. Freshly is used before a past participle — freshly baked bread, freshly picked strawberries, freshly ground coffee, freshly cut grass, freshly painted walls — to say the thing was done a very short time ago, and to suggest that this is why it is good: the smell, the taste, the colour are all still at their best. That good feeling is built in, which is why shops and menus love it. It is not simply a time word; 'freshly' says 'so recently that you can still tell'. Notice the shape of the phrase. Freshly nearly always sits directly in front of a past participle, and the two together act as one description before a noun. You cannot end a sentence with it — 'the bread was baked freshly' sounds wrong to an English ear; say 'freshly baked' or 'just baked'. Writers do stretch it now and then to non-food things that are new in the same way, as in 'a freshly qualified doctor', but that is less common.