A blurb is the short bit of writing that tries to sell a book, a film, an app, or a new product — the few lines on the back cover, the inside flap, or the shop page that tell you what it is and why you might want it. It is not a full, fair review. It picks the exciting parts, often quotes a kind critic, and leaves out the boring or weak bits; that is its job.

A blurb is the short bit of writing that tries to sell a book, a film, an app, or a new productBlurb 是一小段想推銷一本書、一部電影、一個 app，或一項新產品的文字——the few lines on the back cover, the inside flap, or the shop page就是封底、書衣內摺頁，或購物頁上那幾行文字，that tell you what it is and why you might want it告訴你這是什麼、為什麼你可能會想要它。It is not a full, fair review它不是一篇完整、公正的書評。It picks the exciting parts它專挑令人興奮的部分，often quotes a kind critic常常引用一位好心的評論者，and leaves out the boring or weak bits而且會漏掉無聊或弱的地方；that is its job這就是它的工作。

Publishers and marketers use the word all the time; ordinary people use it more loosely for any short description that is doing a bit of advertising. You can also blurb a book, meaning write or print that short praise, though the noun is far more common.

Publishers and marketers use the word all the time出版社和行銷人員一天到晚在用這個字；ordinary people use it more loosely for any short description that is doing a bit of advertising一般人用得比較鬆散，任何帶點宣傳性質的簡短描述都可能叫它 blurb。You can also blurb a book你也可以說 blurb a book，meaning write or print that short praise意思是寫或印出那段簡短的讚美，though the noun is far more common不過名詞的用法常見得多。

Informal, industry-flavoured English — you would not put it in a very solemn essay unless you were talking about books on purpose.

Informal, industry-flavoured English這是非正式、帶點業界味道的英文——you would not put it in a very solemn essay你不會把它放進一篇很嚴肅的文章裡，unless you were talking about books on purpose除非你就是故意在談書。